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20 Mobile Tips for Holiday Marketing Success

DMNews


Get ideas for engaging on-the-go customers and increasing holiday conversions. Busy holiday shoppers are interacting with businesses more than ever via mobile devices.

However, studies show the mobile shopping experience lags behind as marketers race to keep pace with evolving technology and trends. Discover 20 tips you can use to better engage on-the-go customers, improve the mobile experience across the entire customer journey, and ultimately increase holiday conversions.

Topics include:

  • Providing a true value exchange that drives mobile opt-ins and downloads
  • Using mobile to better communicate holiday offers, deadlines and tips
  • Crafting a mobile experience that makes holiday shopping easier
  • Leveraging mobile apps and SMS to drive loyalty and advocacy
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Our team of professional journalists and key industry columnists and contributors provide daily online news, analysis, case studies, and blogs on everything from Big Data, marketing automation, and retail, to integrated strategies, email, print, social media, and in-depth case studies.

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