With 2.5 quintillion bytes of data created every day, it's getting harder to separate the signals from the noise and discern the insights from the hindsight.
How to Order the Exact Prospecting Data You Need
Ensure your prospecting success. Marketers looking to acquire new customers, or generate sales leads, typically rely on outside lists to gain access to new markets.
But too often they end up with data that isnt exactly what they had in mindwasting time and money on a low performing campaign. With a bit of planning and strategy, these problems can be avoided.
In our new White Paper, How to Place an Order for Prospecting Lists and Data That Ensures Youll Get Exactly What You Need, Ruth P. Stevens shares valuable techniques you can use from pre-planning through post campaign to guarantee you obtain the right data for prospecting success.
White Paper Highlights
- 6 key elements to consider before ordering data
- step by step breakdown of the data ordering process
- important questions to ask brokers and data vendors
- common pitfalls and how to avoid them
About Direct Marketing News
Direct Marketing News is the go-to resource for innovative marketers hungry for insight on results-driven strategies and trends to propel their multichannel marketing forward.
Our team of professional journalists and key industry columnists and contributors provide daily online news, analysis, case studies, and blogs on everything from Big Data, marketing automation, and retail, to integrated strategies, email, print, social media, and in-depth case studies.
The monthly print edition of Direct Marketing News reaches a BPA-audited print circulation of more than 45,000 top-level marketers.
Follow us on Twitter, LinkedIn, Facebook, or Pinterest for the latest from our brand.
Register for social rewards on dmnews.com through Marketing Mavens
Subscriber Services: http://www.dmnews.com/subscribe/section/213/
To advertise, please email Greg Zalka at email@example.com.
Chances are, you've heard the buzz about the Open Garden movement ó enchanting omni-channel marketers with the ability to unite silos and provide seamless customer experiences that increase reach, revenue, and ROI.
B2B Marketing Trailblazer Journal: The Latest Tips & Trends for B2B Marketers. When it comes to B2B marketing, innovation is the new black, but we donít often celebrate the growing creativity of B2B marketers.
Time to get serious about omni-channel marketing. Itís that time. We wake up to a new year full of possibility. We aspire to get better and we set our goals. Itís never too late to aim higher
Smart Retargeting: The Gift That Keeps Giving. If you are like most retailers, the holiday season is a busy time and crucial to your bottom line.