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Business Tools

theMarketingSite is continuously developing new business tools to assist you to become more efficient and effective as a marketer. Keep an eye on this section for new and exciting introductions.

Click on one of the Tools listed below to explore further.


LSM Calculator
This LSM Calculator provided by Eighty20 uses the definition provided by SAARF to calculate LSM. LSM focuses on household utilities rather than income or demographics.

ROI Calculator
The most efficient way to assess the financial viability of your marketing initiatives, by medium, is to measure your Return On Investment.
This easy-to-use ROI Calculator, is available free of charge to our registered users. It will help you to plan your marketing investment so that returns can be measured.

Customer Service Self-Test Surveys
Global developments and trends have made customer service the number one business imperative today. We have entered the service economy. Winning economies are service-based and not resource-based.
Click through to run Centre-Ing Services' Self Test Surveys on:

  • Your Total Customer Satisfaction Delivery
  • The Health or Toxicity Level of your Call Centre

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