Industry Updates: News

Vega students win international award | 29 Jul 2014

Vega School of Branding (Vega), a brand of The Independent Institute of Education (The IIE), is extremely proud of two of their students who recently won a Yellow Pencil at the prestigious D&AD New Blood Award ceremony in London for their campaign “SKY TV – the colour of entertainment”. more

Loeries Creativity Seminar | 29 Jul 2014

If you’re a marketer, which burning questions are keeping you awake at night? Making the most of opportunities in the rest of the African continent? Finding innovative ways to differentiate your brand in tough economic conditions? Getting a better return on investment on your Facebook spend? more

Building international business at Sandton Convention Centre | 29 Jul 2014

The successful conclusion of two significant international tenders for events in Gauteng has put the spotlight on Sandton Convention Centre’s international sales manager, Yoshni Singh. more

The shift from traditional T.V. to Internet based Streams has begun in Africa | Andile Qokweni | | 29 Jul 2014

Is television still the main medium of watching sport? Secifically today we chat about football (soccer).... more

PR: Best day to send a press release in Africa? | 29 Jul 2014

Did you know that there are over 57 non-working days in Africa in July alone?
Non-working days are a huge factor when planning for press-release distribution in Africa. After all, who wants to send a press release when nobody is around to read it? more

Are customers the king of your castle? | 28 Jul 2014

While the past decade has been known for its technology-evolution and increased pace of business, it has not quite achieved its focus and success in terms of customer centricity. more

eBay announces sale of original Superman Comic, Action Comics #1 | 28 Jul 2014

Today, eBay announced that the 1938 comic book that introduced Superman to the world, Action Comics #1, will be sold at auction next month. Widely regarded as the “Holy Grail” of comic books, there are believed to be as few as 50 unrestored original copies of Action Comics #1 still in existence. more

Importance of conducting thorough and ongoing competitor analysis | 28 Jul 2014

London School of Marketing (LSM), a leading institution offering accredited marketing and business qualifications in the heart of London, has released its latest white paper titled Understanding Competitor Analysis in the Technology Age. more

Anticipated boom in Online Shopping brings Dashboard onboard at Kalahari | 28 Jul 2014

South Africa’s biggest online store with over 12-million products in stock,, has appointed full service market research and strategy business, Dashboard Marketing Intelligence, to measure the perceptions of the brand in the minds of the country’s shoppers. more

Essentials launches Stunning New Look for August Issue | 28 Jul 2014

Essentials magazine, the go-to lifestyle and craft magazine for the modern family woman on-the-go has revealed its sleek new look with its latest issue. more