TheMarketingSite.com

Are customers the king of your castle?

While the past decade has been known for its technology-evolution and increased pace of business, it has not quite achieved its focus and success in terms of customer centricity. ..read more

eBay announces sale of original Superman Comic, Action Comics #1

Today, eBay announced that the 1938 comic book that introduced Superman to the world, Action Comics #1, will be sold at auction next month. Widely regarded as the “Holy Grail” of comic books, there are believed to be as few as 50 unrestored original copies of Action Comics #1 still in existence. ..read more

Importance of conducting thorough and ongoing competitor analysis

London School of Marketing (LSM), a leading institution offering accredited marketing and business qualifications in the heart of London, has released its latest white paper titled Understanding Competitor Analysis in the Technology Age. ..read more

Anticipated boom in Online Shopping brings Dashboard onboard at Kalahari

South Africa’s biggest online store with over 12-million products in stock, kalahari.com, has appointed full service market research and strategy business, Dashboard Marketing Intelligence, to measure the perceptions of the brand in the minds of the country’s shoppers...read more

Essentials launches Stunning New Look for August Issue

Essentials magazine, the go-to lifestyle and craft magazine for the modern family woman on-the-go has revealed its sleek new look with its latest issue...read more